Description
Marketing Manager
As part of a growth plan across EMEA, Alvarez & Marsal is seeking an experienced Marketing Manager to join our growing team and deliver marketing programmes across EMEA and other markets. The successful candidate will have lead responsibility for designated teams within EMEA and an opportunity to work with senior leaders to shape marketing activities and make a difference to the firm. This role will report into and work closely with the Director of Marketing and Communications. EMEA.
Based in London, this is an exciting and broad-reaching role which will connect with multiple areas of the business and staff at all levels. It is an opportunity to work with senior leaders to shape marketing activities and make a difference to the firm.
The successful candidate will be a digitally savvy self-starter who has solid experience in external marketing and communications, with the ability to drive both internal employee engagement and external brand awareness. The role demands a results-focused manager with strong project management skills and a passion for delivering effective projects on time and on budget.
Key duties and responsibilities
- Establish positioning, identify target audiences and be responsible for the development and implementation of marketing plans across EMEA
- Devise and deliver end-to-end, multi-channel marketing campaigns, particularly digital, using data-driven insights
- Manage multiple senior stakeholders, building consensus and operating as a trusted adviser on high level strategic marketing execution
- Roll out relevant EMEA campaigns, tailoring to the local market and key clients as needed
- Conduct competitor and market analysis and advise on the service and marketing implications
- Manage and coach a dedicated marketing executive within the EMEA team
- Collaborate with A&M’s network of PR and design agencies on strategies and initiatives to enhance the firm’s reputation
- Create, maintain, and conduct analytics reporting on an ongoing basis across multiple platforms and extract key insights for future campaign development and go-to-market strategies; testing, refining and making recommendations on strategy and tactics
- Measure and report on the effectiveness of our marketing activity and adjust plans accordingly
- Amplify marketing initiatives and campaigns internally
- Help build the A&M brand through a consistent approach and messaging with all marketing, pitch and communications materials
- Support on overall corporate marketing initiatives including development of overall collateral and major events
Candidate should have strong experience in the following
- B2B marketing with exposure in professional services (legal, accounting or consulting background an advantage)
- Digital advertising, SEM, organic social, email and website management
- End-to end project management involving multiple senior stakeholders
- Communicating to a variety of audiences and influencing, decision making and problem solving
- Working with agencies across the marketing mix
Diversity & Inclusion
A&M’s entrepreneurial culture celebrates independent thinkers and doers who can positively impact our clients and shape our industry. The collaborative environment and engaging work—guided by A&M’s core values of Integrity, Quality, Objectivity, Fun, Personal Reward, and Inclusive Diversity—are the main reasons our people love working at A&M. Inclusive Diversity means we embrace diversity, and we foster inclusiveness, encouraging everyone to bring their whole self to work each day. It runs through how we recruit, develop employees, conduct business, support clients, and partner with vendors. It is the A&M way.
Voluntary Inclusion
It is Alvarez & Marsal’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, sex, sexual orientation, gender identity, family medical history or genetic information, political affiliation, military service, pregnancy, marital status, family status, religion, national origin, age or disability or any other non-merit based factor or any other characteristics in accordance with all applicable laws and regulations.
Unsolicited Resumes from Third-Party Recruiters
Please note that as per A&M policy, we do not accept unsolicited resumes from third-party recruiters unless such recruiters are engaged to provide candidates for a specified opening and in alignment with our Inclusive Diversity values. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that A&M will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.
