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EMEA Go-to-Market Leader - Private Equity Performance Improvement (PEPI)

Location: London, United Kingdom
Date Posted: May 23, 2024

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Description

EMEA Go-to-Market Leader - Private Equity Performance Improvement (PEPI)

Alvarez & Marsal (“A&M”) is a global consulting firm with more than $2+ billion in revenues, c.7500+ staff and over 70 offices worldwide. We offer a broad range of professional services including Restructuring and Performance Improvement and, for over three decades, A&M has set the standard for working with organisations to solve complex problems, boost performance and maximise value for stakeholders.

Our dedicated Private Equity Performance Improvement (PEPI) professionals work with Investors and their portfolio companies to provide independent analysis and end to end services across the investment life cycle that deliver results in every economic cycle.

We are seeking a Go-to-Market Leader that will work closely with A&M’s Private Equity Performance Improvement leadership based in EMEA to develop market facing objectives, strategies and programs.  These programs may include (but are not limited to) the creation of promotional campaigns and content, PR and media strategies, account prioritization, account tracking and targeting campaigns, case study creation / management and related marketing and promotional activities.

The successful candidate will have a proven track record related to areas such as marketing strategy and planning, PR agency management and media engagement, account-based marketing and promotions, business development and related responsibilities.

Key duties and responsibilities:

  • Understand A&M’s global positioning and local market opportunities and work with leaders to prioritize market facing programs that engage the market, target accounts, media outlets and related.
  • Maintain visibility and interactions with multiple senior stakeholders, building consensus and operating as a trusted adviser relative to go-to-market topics and priorities.
  • Work with supporting campaign team members to develop, implement, execute and assess multi-channel marketing campaigns and related programs.
  • Maintain relationships across A&M’s matrix of go-to-market team members to ensure proper teaming and consistency in market facing activities.
  • Interact with CRM team members to ensure existing systems support go-to-market priorities, and reporting and analytics needs and other related requirements.

Candidate should have the following experience:

  • Extensive experience that includes marketing campaigns and promotions, PR and media relations and management, account planning and targeting and similar experience.
  • Multiple years working in a global, matrixed, professional services organization (consulting preferred).
  • Experience working with senior executive stakeholders, including CEOs, COOs and division level leaders to develop go-to-market plans and work with multiple teams to ensure successful execution of those plans.
  • Comprehensive understanding of digital marketing, account-based marketing, cross-selling, account management, PR and media relations and related.
  • Experience working in the EMEA region for a professional services organization, multi-lingual abilities are a plus.
  • Understanding and proven ability to build consensus and connect leaders, including the creation of executive summary communications that deliver visibility into progress toward goals, opportunities and related topics.

Diversity & Inclusion

A&M’s entrepreneurial culture celebrates independent thinkers and doers who can positively impact our clients and shape our industry. The collaborative environment and engaging work—guided by A&M’s core values of Integrity, Quality, Objectivity, Fun, Personal Reward, and Inclusive Diversity—are the main reasons our people love working at A&M. Inclusive Diversity means we embrace diversity, and we foster inclusiveness, encouraging everyone to bring their whole self to work each day. It runs through how we recruit, develop employees, conduct business, support clients, and partner with vendors. It is the A&M way.

Equal Opportunity Employer

It is Alvarez & Marsal’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. Employees and Applicants can find A&M policy statements and additional information by region here.

Unsolicited Resumes from Third-Party Recruiters

Please note that as per A&M policy, we do not accept unsolicited resumes from third-party recruiters unless such recruiters are engaged to provide candidates for a specified opening and in alignment with our Inclusive Diversity values. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that A&M will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.

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