Market Development Director

Description

Position Overview:

The Market Development Manager/Director works closely with practice leaders and the Tax Sales Enablement & Revenue Growth team to execute the practice strategic growth vision. The individual acts as a trusted advisor to the entire practice on matters related to marketing, practice development, knowledge management and sharing, training, service content, success stories and pitches.  The Market Development Manager/Director will work to increase and sustain awareness of the practice capabilities, successes and growth plans. This individual works as a luminary within the practice to help support marketing and business development, as well as in all matters involving the advancement of the practice.

Responsibilities:

Marketing & Communication

• Help develop, implement, and monitor comprehensive marketing strategy to achieve the practice growth objectives
• Support market event and sponsorship strategy, planning and execution (roundtables, podcasts, etc.)
• Plan, execute, and monitor marketing campaigns across various channels, including digital, print, and events
• Work with corporate marketing and the Sales Enablement teams to execute on initiatives

• Facilitate the market development internal and external communication strategy

Business Development

• Support client delivery partners in market development activities
• Work with the team to design and drive GTM campaigns
• Support the team through the identification of current POV, quals and resources during the pitch and proposal process
• Engage in business development research, including identifying new potential target accounts and account relationship mapping
• Support the practice and global Tax Key Account Management process

• Engage with reporting related to the practice leveraging SF and other go to market tools

Knowledge Sharing

• Drive, with the help of the Sales Enablement & Revenue Growth team, the capture of client successes through the project close process. This includes soliciting project artifacts, value statements, qualifications, proposals and deliverables from project teams during and after a client project

Qualifications

• Minimum five years of progressive leadership, program management, marketing and business development support and/or account management experience
• Experience within a complex, matrixed environment with multiple stakeholders and decision makers
• Experience in program development and execution with strong project management and interpersonal skills
• Strong influencing and stakeholder management skills with existing, or the ability to quickly establish, strong relationships with stakeholder individuals and groups at all levels across the firm
• An innovative mindset that can think strategically with a strong ability to execute tactically
• Can adapt, learn quickly and be resourceful; flexible and willing to pivot to keep pace with evolving needs
• [optional] Candidates would have some project experience in the relevant Market area

The salary range is $125,000 - $150,000 annually, dependent on several variables including but not limited to education, experience, skills, and geography. In addition, A&M offers a discretionary bonus program which is based on a number of factors, including individual and firm performance.  Please ask your recruiter for details.

Inclusive Diversity

A&M’s entrepreneurial culture celebrates independent thinkers and doers who can positively impact our clients and shape our industry. The collaborative environment and engaging work—guided by A&M’s core values of Integrity, Quality, Objectivity, Fun, Personal Reward, and Inclusive Diversity—are the main reasons our people love working at A&M. Inclusive Diversity means we embrace diversity, and we foster inclusiveness, encouraging everyone to bring their whole self to work each day. It runs through how we recruit, develop employees, conduct business, support clients, and partner with vendors. It is the A&M way.

Equal Opportunity Employer

It is Alvarez & Marsal’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. Employees and Applicants can find A&M policy statements and additional information by region here.

Unsolicited Resumes from Third-Party Recruiters

Please note that as per A&M policy, we do not accept unsolicited resumes from third-party recruiters unless such recruiters are engaged to provide candidates for a specified opening. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that A&M will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.