Senior Associate - Marketing Data & Analytics

Description

Who are we looking for?

Alvarez & Marsal (A&M) is seeking a detail-oriented and highly organized Marketing Data & Analytics professional to join our Business Intelligence Unit. In this role you will leverage your advanced data and analytics skills to tell stories through data that trigger actionable insights for Global Marketing and its internal customers. You should have a deep understanding of data modelling, analytics, querying and visualization. You should be a detail-oriented, creative thinker, enjoy working in a fast-paced environment and have a passion for providing outstanding customer experience and insights through data. You will work with the Global Marketing team and business development personnel across A&M Business Units to make our business more competitive through the integrated provisioning of reliable, fit-for-purpose data-driven insights. If you have a passion for driving business growth through data and analytics, you’re the person we’re looking for.

Reports to: Director, CRM and Marketing Technologies Leader
Location: India (New Delhi)

Key responsibilities:

In this role you will:

- Be the steward of Marketing and CRM data and analytics
- Enhance the ingestion, modelling, querying and visualization of Marketing and Business Development data.
- Deliver high quality self-service reports and dashboards containing Marketing and business development data to address Gbl Marketing’s and internal customers’ needs
- Propose and manage initiatives to improve Marketing data & analytics across A&M
- Apply the necessary mechanisms to ensure the availability, consistency, security and compliance of Marketing data.

Qualifications/ Ideal Experience

• Bachelor’s degree in marketing, Technology, Data Science, or a related field with advanced degree in Data Science.
• 5+ years of experience in Data Science and Analytics
• Relevant certifications in data analytics, data science, or related fields (e.g., Certified Analytics Professional (CAP), Google Analytics Certification).
• Expertise in creating advanced data visualizations that effectively communicate complex data insights to non-technical stakeholders.
• Strong understanding of data quality principles and KPIs, along with big data management, data harmonization and rationalization.
• Proficiency in a range of tools and technologies such as Marketing Cloud Intelligence (Datorama), Alteryx, Snowflake, PowerBI, Advanced Excel, Tableau and similar.
• Proficiency in programming languages such as Python or R for data analysis and automation.
• Knowledge of statistical methodologies and application of methods within data analytics. Experience using, writing and optimizing SQL queries in a business environment. Data Storytelling.
• Experience with machine learning algorithms and predictive analytics are a plus
• Experience in managing data and analytics initiatives, including timelines, resources, and stakeholder communication.
• Well-organized, high attention to detail, deadline oriented.
• Strong problem solving and troubleshooting skills.
• Excellent verbal and written skills, with the ability to establish credibility and influence clients.
• Strong team player, comfortable working in matrix environments.
• High motivation to learn and grow.

Diversity & Inclusion

A&M’s entrepreneurial culture celebrates independent thinkers and doers who can positively impact our clients and shape our industry. The collaborative environment and engaging work—guided by A&M’s core values of Integrity, Quality, Objectivity, Fun, Personal Reward, and Inclusive Diversity—are the main reasons our people love working at A&M. Inclusive Diversity means we embrace diversity, and we foster inclusiveness, encouraging everyone to bring their whole self to work each day. It runs through how we recruit, develop employees, conduct business, support clients, and partner with vendors. It is the A&M way.

Equal Opportunity Employer

It is Alvarez & Marsal’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. Employees and Applicants can find A&M policy statements and additional information by region here.

Unsolicited Resumes from Third-Party Recruiters

Please note that as per A&M policy, we do not accept unsolicited resumes from third-party recruiters unless such recruiters are engaged to provide candidates for a specified opening and in alignment with our Inclusive Diversity values. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that A&M will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.